Pre-Panel SDCC PRESS PHOTOS Are Here, Check 'Em Out!

7/19/2018 Hasbro SDCC San Diego Comic Con

We've received press photos from Hasbro today with a handful of images of up-coming Black Series and Vintage Collection photos. We expect more photos on Friday, so please check back!

Check out the press photos here!

San Diego Comic Con Hasbro Star Wars

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Listen To Our HASBRO SDCC EXCLUSIVES Review Episode!

7/19/2018 Toy Run JediBusiness.com SDCC

Toy Run - The Star Wars Action Figure Cast Episode 116 is now available! You can stream every episode for free here on the website, iTunes, Google Play etc...

On today's episode of Toy Run Criz Bee and Jake Stevens review every Hasbro San Diego Comic Con 2018 exclusive figure which includes an in-depth look at the Forces Of Destiny Chewbacca with Porg family, the Black Series Centerpiece with Rey (Starkiller Base) and Kylo Ren, the Black Series Han Solo Exogorth Escape set and the Vintage Collection Dr. Aphra 3-Pack. What figures are re-packs? What's the differences between the single boxed Centerpiece Rey and the SDCC version? What's new about the Kylo Ren figure packed-in with Rey? Is The Vintage Collection Dr. Aphra's flight cap removable? Can you remove Bespin Han from the packaging without breaking it? How many Death Stars will the hosts give each set? All those questions will be answered by your favorite Star Wars collecting podcast! Listen and subscribe now!

Check out the full archive of the Toy Run Podcast!

Toy Run Podcast

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Check Out The Awesome Hasbro Diorama At SDCC!

7/19/2018 SDCC Hasbro Solo: A Star Wars Story

Steve Evans, Design Director at Hasbro for Star Wars toys, has posted a video of the fantastic train diorama from Solo: A Star Wars story. Check it out!

You asked for a video of our conveyex diorama... you got it!

A post shared by Steve Evans (@mrstevie18) on

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Everything You Need To Know About Hasbro's SDCC 2018 Exclusives!

7/19/2018 SDCC San Diego Comic Con Hasbro

Here is an overview of what exclusive Star Wars action figures Hasbro has for sale at San Diego Comic Con 2018. Hasbro can be found at booth #3329. 

The first set is a Star Wars: Forces Of Destiny multipack with Chewbacca and a Porg family for $49.99.

Journeying to the sacred island of AHCH-TO, CHEWBACCA meets the PORGS, a curious avian species found throughout the secluded island. This detailed CHEWBACCA figure is lavishly furry and makes true-to-entertainment sounds when activated, while the PORG figures feature soft flocking that makes them a delight to hold and feel. The package carefully recreates the cockpit of the Millennium Falcon, making it perfect for display, and is sure to delight collectors and fans alike. Includes 11-inch CHEWBACCA figure, two PORG figures, PORGLET nest with two baby PORG figures, and two accessories. Requires 3 A76 alkaline batteries, included. The STAR WARS FORCES OF DESTINY CHEWBACCA AND PORGS will be for sale at San Diego Comic-Con 2018. Limited quantities of this item will be available at select conventions and select online retailers after the convention in the relevant market (including HasbroToyShop.com where available). Good while supplies last.

Forces Of Destiny Porgs

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Check Out The San Diego Comic Con Exclusive Black Series Figures!

6/13/2018 San Diego Comic Con SDCC The Black Series

Anthony Breznican at Entertainment Weekly has revealed the 2018 San Diego Comic Con exclusive Black Series 6" sets with Han Solo (Bespin Outfit) and Mynock titled Han Solo Exogorth Escape, and the Kylo Ren vs. Rey set in a Centerpiece diorama. The Starkiller Base Centerpiece set has a steam function and a light-up backdrop which will make for a cool looking display.

The Han Solo Exogorth Escape set will cost $34.99 and the Starkiller Base Centerpiece diorama will cost $109.99. For the full reveal take a look at the Entertainment Weekly article. As always, a very limited number of sets will be available after the convention through HasbroToyShop.com and several international conventions later in the year. 

 Black Series San Diego Comic Con 2018

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Check Out The San Diego Comic Con Exclusive Vintage Collection Figures!

6/5/2018 The Vintage Collection SDCC Hasbro

Io9.com revealed Hasbro's 3.75" The Vintage Collection 3-pack this morning. The set includes three Star Wars figures from the new expanded universe with fan favorite Dr. Aphra (she will also be released single carded), 0-0-0 the protocol droid, and BT-1. The set will cost a whopping $50 (we are not kidding!) and will exclusively be sold at San Diego Comic Con 2018. A limited number of sets will be made available through HasbroToyShop.com after the show, but those typically sell out in a matter of minutes. You can read the entire story on Io9.com

Dr. Aphra Vintage Collection

Dr. Aphra

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Post Your Questions For Hasbro!

7/8/2017 Hasbro San Diego Comic Con SDCC

JediBusiness.com will sit down with members of the Hasbro Star Wars brand team during San Diego Comic Con 2017 and ask them your questions about their Star Wars action figure toy lines. 

A couple of things: 

Getting the chance to interview Hasbro team members is a privilege, not a right. Hasbro is a big company which had sales topping 5 billion last year, and the company has been around for 94 years. We pass the privilege to interview team members to you, the fan. We are your voice directly to the people who make Star Wars action figures. When you post questions please be civil and friendly. 

- Please don't ask about distribution (we have been asking about distribution several times per year since 2011, and whatever their business model is for distributing the way they do, it's just what it is at this point)

- Jedi Master Luke Skywalker from TFA has been confirmed to JediBusiness.com by Steve Evans in our interview on Toy Run - Episode 16, so that figure is coming in the 6" and 3.75" scales

- Don't ask about PlaySkool figures and toys, that's a different department (and we don't cover that line on J.B.)

- We can't guarantee that all questions will be asked (there is a time limit for the interview)

- We will release a transcript of the interview after the convention, and the audio will be made available on Toy Run - The Star Wars Action Figure Cast

- We will collect questions through Friday, July 14th 2017

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